Webinar: The Consumer Money Mindset
With Lilah Raynor, Logica Research, and Katrina Noelle, KNow Research
People’s financial lives are undergoing massive change in light of global disruptions—and financial brands must transform to meet their audiences’ critical needs. The ongoing Logica® Future of Money Study seeks to understand the consumer mindset around money and delivers valuable immediate and historical insights that provide the foundation for deepening brand engagement.
This is a must-attend webinar for financial brands looking to provide innovative products and services, deliver meaningful customer communications, and deepen customer engagement to improve people’s financial lives.
The webinar covers the eleventh wave of Logica’s Future of Money Study, which has been tracking the way people spend, save and invest money since 2017.